Coca Cola go Rugby

Spotted – a Coca Cola shipper in Tesco Kings Cross, utilising their Rugby World Cup partnership and their brand colours (of course) for a disruptive, brand blocking display at front of store. Including stadium assets and even a 3D ball (granted the ball is a slightly odd shape, and looks like the header is struggling with the weight), but shoppers will get the gist we’re sure.

8/10

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