Location, Location, Location

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Great Rimmel Display! Product displayed beautifully, hero product – mascara on the front.

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Take away leaflet – for how to get the look!

What’s a shame here is the displays placement – squeezed in-between two permanent displays you miss the designed side panels that help carry the campaign theme.  Thought: Space is of the essence in London so it’s an easy compromise to make and ensure the product is in the right place!

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